Why Social Media Branding Matters In Recruiting
With over 3.6 billion people active worldwide, social media branding is an invaluable recruiting tool for leaders.
Consistent, high-quality social media content that aligns with your values can:
- Convey your company culture, including your values, mission and goals
- Position you as an attractive leader
- Give potential recruits an idea of what it’s like to work with you
- Increase company awareness and reach
- Connect you with candidates on a personal level
Social media branding is not a one-time effort. It happens over time, as the result of strategy, effort, research, and most importantly, consistency. It takes time and resources to create regular content, boost engagement, and build a following.
4C is here to help you create a social media presence that will generate valuable recruitment leads. And we do it all so you can focus on the important part—creating a company culture worth working for.
YOU'VE BUILT YOUR CULTURE. WE’LL BUILD YOUR FOLLOWING.
4C Recruiting’s Social Media team is made of high-powered social media experts across all platforms with decades of combined experience. We provide collaborative teams of skilled content writers, graphic designers and creatives, and social media strategists, all working together to help you reach your brand and recruiting goals.
Our packages are customizable to each client and can be configured to meet your branding goals across some or all social media platforms.
Our Packages
- LinkedIn
- Linkedin + FB or IN
- LinkedIn + FB + IN
| Linkedin + FB or IN | LinkedIn + FB + IN | ||
$1,997 /month | $3,994 /month | $4,493 /month | |
Dedicated 4C Team
Account manager, graphic designer/videographer, and writer
| |||
Custom Brand Kit
Including fonts, colors, brand elements, and sample posts
| |||
| Account Audit & Revamp | 1 Platform | 2 Platforms | 3 Platforms |
| Story Posts | |||
| 5 Feed Posts Per Week | |||
| Account Management | 1 Platform | 2 Platforms | 3 Platforms |
| Community Engagement | 1 Platform | 2 Platforms | 3 Platforms |
| Recruit Relationship Building | |||
| Monthly Strategy Meetings | Sign Up | Sign Up | Buy Now | Buy Now |
How it works:
With our Social Media Management, you will get a dedicated team of social media experts that will take your profiles to the next level through content creation, account management, and growth campaigns.
Content:
We start out by setting up a one-hour meeting with you to discover your Vision, Values & Why. Your dedicated writer will then create five content pieces a week for you that we will post Monday through Friday on both platforms.
All content we create for you will be based on who you are as a leader and your unique experiences. Most of the posts will include some type of creative made by our graphic design team, which can include a video, photo, and more. Each piece of content are written as if you had written them yourself!
Account Management:
Upon joining our services, we will revamp your chosen profile(s) with a professionally written biography, update your cover and profile photo, and optimize your profile to help attract the right recruits.
On LinkedIn, you will have an account manager in your profile daily to check your account notifications, wish your connections happy birthdays, and congratulate them on new roles. Your account manager will also respond to comments left on your posts, check your inbox, and help grow your audience through engagement.
On Facebook, you will have an account manager in your profile daily to check notifications, respond to comments and messages, and grow your followers through different engagement techniques. This can vary depending on what type of Facebook account you would like us to manage.
On Instagram, you will have an account manager in your profile daily to check notifications, respond to comments and messages, and grow your followers through different engagement techniques.
Scaling Your Recruiting Conversations:
On LinkedIn, each week we will send out 100 connection requests to people that match your ideal recruit; when they connect back with you, we will thank them for making that connection. We will also send messages of value to your ideal recruits to help establish a relationship with them. Furthermore, our team will run messaging campaigns to start recruiting conversations with your new connections by request.
Have Questions?
To learn more about the details of this package, sign up for a free 15-minute meeting with one of our social media experts.
15 Minute ConsultPlease note we will need your social media logins to manage your social media. Additionally, your LinkedIn Account must be upgraded to “Sales Navigator Core”.
