What’s Your Word of the Year?​

We’ve started a tradition at 4C of coming up with a word that represents our goals and vision for the new year. If you haven’t tried this yet, we recommend it!

Social Media Tips for 2023

We know social media is vital to attracting recruits, but where are the platforms heading in 2023? Here’s our breakdown!

Social Media Ideas to Boost Your Personal Leadership Brand

Social Media Ideas to Boost Your Personal Leadership Brand There’s a reason we wrote the book on building your personal brand and the power of social media (in our book, How to Dominate Recruiting in a Digital World).  We believe that people don’t join companies; they join great leaders.  And in this day and age, […]

Social Media Update – Schedule Instagram Posts

If you want to do well on social media, you need to show up regularly and at the right time. If you’re like most of us and have a demanding schedule, it’s not always easy to pull out your phone at the perfect posting time. By scheduling, you can also batch-create your content and schedule it all at once, saving you time in the long run.